717bet Privacy Policy – Your Data Protected

Understand how 717bet collects, uses, and protects your personal data — fully compliant with the LGPD and completely transparent for the Brazilian bettor.

How 717bet Protects Your Data

Privacy is not a technical detail at 717bet — it is central to how we operate. These are the core pillars of our approach to data protection.

End-to-End Encryption

All data transmitted between your phone or computer and 717bet's servers is protected by 256-bit SSL encryption. Your registration details, betting history, and payment information via Pix or card never travel as plain text.

LGPD Compliance

717bet operates in full compliance with the General Data Protection Law (Lei nº 13.709/2018). Every piece of data collected has a defined legal basis, a clear purpose, and a set retention period. You have real control over your information.

Your Guaranteed Rights

717bet upholds all rights provided under the LGPD: access to your data, correction of inaccurate information, data portability, deletion of non-essential data, and withdrawal of consent. Simply contact our support team to exercise any of these rights.

No Data Selling

717bet does not sell, rent, or transfer your personal data to third parties for commercial or advertising purposes without your explicit consent. Data shared with technical partners is subject to data protection agreements that meet the same standards we apply internally.

Cookie Settings

You decide which cookies you accept on 717bet beyond those that are strictly necessary. The cookie preferences panel is available at any time in the platform settings — on both the website and the Android and iOS mobile apps.

Incident Notification

In the event of any security incident that may affect your data, 717bet commits to notifying the affected users and the National Data Protection Authority (ANPD) within the legally required timeframes, with clear information about what occurred and the measures taken.

Last updated: January 2026

This Privacy Policy describes how 717bet (717bet.best) collects, uses, stores, and protects the personal data of its users in Brazil. By registering or using any service provided by 717bet — whether through the website, the mobile app, or any other platform interface — you confirm that you have read and agreed to the practices described here. This Policy supplements the Terms and Conditions of the 717bet and is an integral part of the agreement between you and the platform.

1. Introduction

717bet is a Sports Betting and online entertainment platform operating exclusively for the Brazilian market. As a platform in direct contact with the personal data of hundreds of thousands of users — including registration details, financial transaction data via Pix, boleto, and card, as well as betting history across football, e-sports, MMA, and casino — 717bet treats privacy as a core responsibility, not a formality.

This Policy was drafted in accordance with the General Personal Data Protection Law (LGPD — Law No. 13,709 of August 14, 2018) and reflects 717bet's commitment to transparency about how user information is managed. Our goal is straightforward: you know what we collect, why we collect it, and what we do with it.

717bet's commitment: No personal data collected by the platform is used in a way that harms users' interests or violates Brazilian data protection law. If you have any questions about a practice described in this Policy, our support team is available 24 hours a day via live chat.

2. Data Controller

For the purposes of the LGPD, the controller of personal data collected by the 717bet platform is the company responsible for operating the 717bet.best website and its associated mobile app, dedicated to the Brazilian market and subject to the jurisdiction of the Federative Republic of Brazil.

Questions, rights requests, or complaints regarding the processing of personal data by 717bet can be sent directly to the Data Protection Officer (DPO) at contato@717bet.best, clearly indicating the subject as "Data Protection – LGPD".

717bet will respond to all personal data requests within 15 calendar days of receipt, as established by the LGPD.

3. Data We Collect

717bet collects personal data in the following situations and categories:

3.1 Data provided directly by you

  • Registration data: full name, CPF, date of birth, email address, mobile number, and home address.
  • Identity documents (national ID, driver's license, or passport) and proof of address, requested during the account verification process.
  • Payment data: information required to process deposits and withdrawals via Pix, boleto bancário, credit or debit card, PicPay, Mercado Pago, and TED through partner banks (Nubank, Itaú, Bradesco, Banco do Brasil).
  • Support communications: the content of live chat messages, emails, and any other contact with the 717bet team.

3.2 Automatically collected data

  • Platform usage data: pages visited, features used, betting history across Brasileirão, Libertadores, UFC, e-sports, and casino, session duration, and interface interactions.
  • Device technical data: IP address, browser or app type and version, operating system, device model, and unique mobile identifiers.
  • Location data: approximate geolocation derived from IP address, used for security and regulatory compliance purposes — verifying that access originates from Brazil.
  • Cookies and similar technologies: detailed in section 9 of this Policy.
Data category Examples Source
Identification Full name, CPF, date of birth, identity document Provided by the user
Contact Email, phone number, address Provided by the user
Financial Pix, boleto, card data, deposit and withdrawal history Provided / Payment processors
Behavioral Betting history, games accessed, tips viewed Automatically collected
Technical IP address, device, operating system, app version Automatically collected
Communication Support messages, emails sent to 717bet Provided by the user

4. How We Use Your Data

717bet uses the personal data collected solely for the purposes described below. No data is processed in a way that is incompatible with the purposes disclosed at the time of collection:

  • Service provision: Create and manage your account, process bets on football, e-sports, MMA, and casino, handle Pix deposits and withdrawals, manage the VIP Program, and send account-related communications.
  • Identity verification and compliance (KYC): Confirm your identity and eligibility to use the platform, fulfill regulatory obligations related to anti-money laundering, and verify the minimum age requirement of 18 years.
  • Security and anti-fraud: Detect, prevent, and investigate suspicious activity, bonus abuse, multiple accounts, bet manipulation, and other behavior that violates 717bet's Terms and Conditions.
  • Platform improvement: Analyze usage patterns to improve the user experience on the website and mobile app, fix bugs, and develop new features based on real Brazilian bettors' behavior.
  • Marketing communications: Send promotions, offers, and 717bet news exclusively to users who have expressly consented to this type of communication. Opting out is possible at any time.
  • Compliance with legal obligations: Respond to requests from regulatory, judicial, and supervisory authorities as required under Brazilian law.

6. Data Sharing

717bet does not sell users' personal data. Data sharing occurs only in the situations below, with recipients who are contractually bound to data protection standards equivalent to our own:

  • Payment processors: Partners responsible for processing Pix, boleto bancário, credit and debit cards, PicPay, Mercado Pago, and TED receive only the minimum data necessary to carry out the requested financial transaction.
  • Casino game providers: Slots, live casino, and crash games providers receive an anonymized session identifier to enable technical communication between systems — never full personal data.
  • Infrastructure services: Hosting providers, CDN, security monitoring, and customer support tool providers have technical access to 717bet systems under strict confidentiality and data protection agreements.
  • Government and regulatory authorities: 717bet shares data with competent Brazilian authorities when required by law, court order, or regulatory determination, with no prior notice to the user required in such cases.
  • Identity verification (KYC): Specialized partners in document verification and fraud prevention may process documents submitted for account verification, under contractual data protection obligations.

717bet requires all third parties with access to users' personal data to sign data processing agreements containing protection clauses equivalent to those in this Policy. We do not control the privacy practices of external websites that may appear in links — but we do not include external links on our pages.

7. Data Retention

717bet retains personal data for as long as necessary to fulfill the purposes described in this Policy and to meet applicable legal obligations. Standard retention periods are:

  • Active account data: Retained for the full duration of the account with 717bet and for up to 5 years after closure, to meet legal and regulatory obligations.
  • Financial data and transaction history: Retained for a minimum of 5 years after each transaction, in accordance with applicable Brazilian tax and anti-money laundering legislation.
  • Betting records: Retained for 5 years for regulatory audit and dispute resolution purposes.
  • Support communications: Stored for 2 years after each interaction is closed, for quality control and complaint resolution purposes.
  • Marketing data and consents: Retained for as long as consent is active and for up to 2 years after it is withdrawn, for compliance proof purposes.

Once applicable retention periods have expired, data is securely deleted or irreversibly anonymized, making it impossible to identify the individual.

8. Data Security

717bet implements appropriate technical and organizational measures to protect your personal data against unauthorized access, accidental loss, destruction, or improper disclosure. The main security measures include:

  • 256-bit SSL/TLS encryption for all communications between users and 717bet servers.
  • Two-factor authentication (2FA) is available and strongly recommended for all users.
  • Internal access controls: 717bet staff may only access user data when strictly required to perform their duties, subject to authentication and audit logging.
  • Continuous security monitoring with automatic alerts for suspicious access attempts.
  • Regular security testing carried out by specialized teams, including periodic penetration testing.
  • Encrypted backups across multiple locations to ensure data availability and integrity in the event of a technical failure.

In the event of a data breach: If 717bet identifies a security incident that may affect your personal data, you will be notified by email within 72 hours of the incident being confirmed, with details on what happened, which data was affected, and the steps taken to mitigate the impact.

9. Cookies and Tracking Technologies

717bet uses cookies and similar technologies on its website and mobile app to improve the user experience, ensure the platform functions correctly, and analyze service usage. The types of cookies used are:

  • Essential cookies: Required for the platform's basic functionality — maintaining login sessions, bet slips, and security preferences. They cannot be disabled without compromising the use of the service.
  • Performance cookies: These collect information about how users navigate 717bet — most visited pages, load times, and technical errors. Used exclusively to improve the platform. Data is aggregated and does not allow individual identification.
  • Functionality cookies: These remember your platform preferences, such as language, dark mode settings, and match alerts. They improve usability but are not strictly essential.
  • Marketing cookies: Used only with your explicit consent to personalize 717bet promotions based on your betting history and sport preferences such as Brasileirão, UFC, or e-sports.

You can manage your cookie preferences at any time through the privacy settings in your 717bet account or via your browser or mobile app settings. Disabling non-essential cookies does not affect the platform's core functionality.

10. Your Rights Under the LGPD

As a data subject whose personal data is processed by 717bet, you have the following rights guaranteed by the General Data Protection Law (LGPD), exercisable at any time by submitting a request to our support team:

Right of Access

Confirm whether 717bet processes your data and obtain a full copy of the information we hold about you, including the purpose of use and who it has been shared with.

Right to Correction

Request the correction of incomplete, inaccurate, or outdated personal data in your 717bet account — such as email, phone number, or address.

Right to Deletion

Request the deletion of data processed on the basis of consent. Data retained due to a legal obligation cannot be deleted before the applicable regulatory retention period has elapsed.

Right to Data Portability

Receive your personal data in a structured, machine-readable format to transfer it to another service provider, in accordance with ANPD regulations.

Consent Withdrawal

Withdraw consent given for processing based on that legal basis — such as email marketing — at any time, without affecting any processing already carried out prior to withdrawal.

Right to Lodge a Complaint

File a complaint with the National Data Protection Authority (ANPD) if you believe your rights have not been respected, after first attempting to resolve the matter directly with 717bet.

To exercise any of these rights, submit a request to contato@717bet.best with the subject line "LGPD – [Request Type]". 717bet will respond within 15 business days and may request identity verification before processing the request.

11. Minors

717bet is a platform exclusively for users aged 18 and over. We do not intentionally collect, process, or retain personal data from individuals under 18. By registering on the platform, users expressly confirm they are 18 years of age or older.

If 717bet determines, by any means, that it has collected personal data from a minor, that data will be deleted immediately, the account will be closed, and any bonus balances will be forfeited. Any real-money balance deposited through verifiable methods will be returned to the original payment source, such as Pix or the card used for the deposit.

If you are a parent or legal guardian and believe a minor may have created an account on 717bet, please contact our support team immediately via live chat or at contato@717bet.best. We will handle the matter as a priority and with full confidentiality.

12. International Data Transfers

In certain operational situations, personal data of 717bet users may be transferred to or accessed by servers or partners located outside Brazil — for example, cloud infrastructure providers or casino game suppliers headquartered in other countries.

When such a transfer takes place, 717bet ensures that:

  • The destination country offers an adequate level of data protection, as assessed by the ANPD, or
  • There are adequate contractual safeguards in place between 717bet and the recipient — such as standard contractual clauses — ensuring a level of protection equivalent to that required by the LGPD, or
  • The recipient holds internationally recognized security certifications that ensure a level of protection compatible with Brazilian standards.

International transfers never include complete identifying data linked to the user's CPF or bank account without the safeguards described above.

13. Changes to This Policy

717bet may update this Privacy Policy periodically to reflect changes in data processing practices, new regulatory requirements, or improvements to our privacy processes.

Significant changes will be communicated to users via their registered email and through an in-platform notification at least 7 days before taking effect. The "last updated" date at the top of this Policy will always reflect the latest version.

Continued use of 717bet after the effective date of a new version of this Policy constitutes acceptance of the updated practices. If you disagree with any change, you may close your account before the effective date and withdraw your available balance via Pix or another preferred method.

Previous versions: Previous versions of this Policy are available upon request to 717bet support for reference and historical consultation purposes.

14. Contact and Data Protection Officer (DPO)

For any questions regarding this Privacy Policy, the processing of your personal data, or the exercise of your rights under the LGPD, please contact 717bet through the following channels:

  • Live chat: Available 24/7, directly on 717bet.best or on the Android and iOS mobile app. Identify your inquiry as "Data Protection" to be directed to the right team.
  • DPO email: contato@717bet.best — use the subject line "LGPD – [Request Type]" to help us process your request faster. Response time: up to 15 business days.

717bet has appointed a Data Protection Officer (DPO) responsible for ensuring internal LGPD compliance and serving as the official point of contact with the National Data Protection Authority (ANPD) in the event of incidents or regulatory investigations.

This Privacy Policy is governed by the laws of the Federative Republic of Brazil, in particular the LGPD (Law No. 13,709/2018). Disputes relating to the processing of personal data by 717bet will be submitted to the jurisdiction of the competent Brazilian courts, with venue in the city of São Paulo, State of São Paulo.

Related Documents

See also the other documents that govern the use of 717bet.

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